Crossplay (cosplay)
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Female-to-male crossplay
In most countries that play host to hobbyists who would call themselves cosplayers, female-to-male crossplayers (females costumed as male characters, sometimes abbreviated "FtM") are far more common, due to a variety of social and cultural factors.
Many (or even most) females will crossplay for the same reasons that they would cosplay – because they like the character and/or the costume, and wish to represent that. In Japan, female costumers tend to dominate (in numbers) the field of cosplay in general, often portraying a huge assortment of colorful characters regardless of gender.
As bishōnen are portrayed in manga and anime as liminal beings, it is considered "easier" for a female to cross-play as a bishōnen than it would be for her to crossplay as a male character from a Western series.
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Male-to-female crossplay
Male-to-female crossplayers (males costumed as female characters, sometimes abbreviated "MtF") are somewhat more common outside Japan. Originally, in America, a popular anime series for MtF crossplayers was Sailor Moon, creating "humorous effect and social levity".