Equity home bias puzzle

Overview

Home bias in equities is a behavioral finance phenomenon and it was first studied in an academic context by Kenneth French and James M. Poterba (1991) and Tesar and Werner (1995).

Coval and Moskowitz (1999) showed that home bias is not limited to international portfolios, but that the preference for investing close to home also applies to portfolios of domestic stocks. Specifically, they showed that U.S. investment managers often exhibit a strong preference for locally headquartered firms, particularly small, highly leveraged firms that produce nontradable goods.

Home bias also creates some less obvious problems for investors: by diminishing the cost of capital for companies it limits the shareholders' ability to influence management by threatening to walk out. It partly explains why foreign investors tend to be better at monitoring firms they invest into.

The home bias, which was prevalent in the 1970s and 1980s, is still present in emerging market countries, but there are some recent data showing some support for the decline in the equity home bias in developed market countries.

The benefit from holding a more equally diversified portfolio of domestic and foreign assets is a lower volatility portfolio. On average, US investors carried only 8% of their assets in foreign investments. Historical data indicates that holding an entirely domestic US portfolio would result in lower volatility of returns than an entirely foreign portfolio. A study conducted by economist Karen Lewis found that a weight of 39% on foreign assets and 61% on domestic US assets produced the minimum volatility portfolio for investors. Foreign asset exposure has been on the rise in the past few years, however with the average US portfolio carrying 28% foreign assets in 2010 as opposed to just 12% in 2001.