Music Fights Fraud Alliance

History

The MFFA was co-founded by TuneCore and its parent company Believe, alongside Downtown Music Holdings, CD Baby, DistroKid, UnitedMasters, Symphonic, EMPIRE, Vydia, and digital service providers Spotify and Amazon Music.

This coalition was formed in response to the growing concern over artificial streaming, which has been estimated to result in significant revenue losses for legitimate artists and rights holders. The alliance aims to ensure a fair and transparent digital music ecosystem by detecting, preventing, mitigating, and enforcing anti-fraud measures.

In February 2025, Michael Lewan was appointed as the first executive director of MFFA. Lewan, previously the managing director of State and Federal Advocacy at the Recording Academy, leads the organization's strategic initiatives and operations from Washington, D.C.

Mission and objectives

MFFA's mission is to create a fair and transparent digital music ecosystem by addressing streaming fraud. The alliance focuses on identifying and disrupting fraudulent activities across streaming platforms, promoting cross-platform collaboration and data sharing among industry stakeholders, advocating for policies that support fair compensation for artists and rights holders, and developing and implementing technological solutions to detect and prevent streaming fraud.

Membership

MFFA comprises over 28 member organizations, including digital service providers such as Spotify, Amazon Music, YouTube Music, SoundCloud, and Meta; distributors and rights holders like TuneCore, Believe, CD Baby, FUGA, DistroKid, UnitedMasters, Symphonic, EMPIRE, Vydia, ONErpm, Revelator, STEM, Too Lost, Identity Music, and Merlin; and technology partners including ACRCloud, Trolley, Vobile, and Audible Magic. Membership is subject to approval, and the alliance continues to expand its network to include additional entities aligned with its mission.