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Ordinal utility

Preference ranking

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Through Economics, Preference (economics) and Utility

For example, suppose George tells us that "I prefer A to B and B to C". George's preferences can be represented by a function u such that:

u(A)=9,u(B)=8,u(C)=1

But critics of cardinal utility claim the only meaningful message of this function is the order u(A)>u(B)>u(C); the actual numbers are meaningless. Hence, George's preferences can also be represented by the following function v:

v(A)=9,v(B)=2,v(C)=1

The functions u and v are ordinally equivalent – they represent George's preferences equally well.

Ordinal utility contrasts with cardinal utility theory: the latter assumes that the differences between preferences are also important. In u the difference between A and B is much smaller than between B and C, while in v the opposite is true. Hence, u and v are not cardinally equivalent.

The ordinal utility concept was first introduced by Pareto in 1906.

Notation

Suppose the set of all states of the world is X and an agent has a preference relation on X. It is common to mark the weak preference relation by ⪯, so that A⪯B reads "the agent wants B at least as much as A".

The symbol ∼ is used as a shorthand to the indifference relation: A∼B⟺(A⪯B∧B⪯A), which reads "The agent is indifferent between B and A".

The symbol ≺ is used as a shorthand to the strong preference relation: A≺B⟺(A⪯B∧B⪯̸A) if:

A⪯B⟺u(A)≤u(B)

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