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Scene (subculture)

Youth subculture

  • 11 min read
  • 3 chapters

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Through Adolescence

From the mid-2000s to early 2010s, scene fashion gained popularity among teens and the music associated with the subculture achieved commercial success in both the underground and the mainstream. Groups like Bring Me the Horizon, Asking Alexandria, Pierce the Veil, and Metro Station garnered mainstream attention and large audiences while still largely being tied to the scene subculture. In the mid-to-late 2010s, the scene subculture lost popularity; however, since 2019, there have been movements that have given it a revival.

History

Origins

During the 1990s, many participants in the hardcore punk scene were rebelling against the perceived toxic masculinity of their genre. This resulted in the various androgynous fashion styles of AFI, Poison the Well, American Nightmare and the fashioncore, sass and emo subcultures, all of which were influential upon the origins of scene.

Sass

Sass developed from the early emo subculture Spock rock, pushing the style's aesthetic more flamboyant, particularly under the influence of gothic rock and post-punk fashion. Sass was the result of a brief subcultural moment that was the intersecting origin point for both the hipster and scene subcultures, at a time when both names were synonymous. The fashion of many sass musicians, notably Johnny Whitney, lead vocalist for the Blood Brothers, were influential upon the development of scene.

Fashioncore

Concurrent to sass, fashioncore was a fashion style originated by Orange County metalcore band Eighteen Visions. It used many aspects that would come to define scene fashion, such as eyeliner, tight jeans, collared shirts, straightened hair and white belts. According to MetalSucks writer Finn McKenty, the quintessential scene haircut was invented by Eighteen Visions bassist Javier Van Huss. Huss, himself, had been inspired to create the haircut from seeing a poster of the band Orgy. In Louder Than Hell by Katherine Turman and John Wiederhorn, Ryan Downey states "Javier [Van Huss] really led the charge with crazy hairstyles and pink and blond and blue chunks in their hair".

The style was popularized in the early-2000s through the success of Eighteen Visions, Atreyu and Avenged Sevenfold. It spread to the West Coast of the United States through A Static Lullaby's 2003 tour. On the tour, A Static Lullaby introduced the openers, Long Island's From Autumn to Ashes and New Jersey's Senses Fail, to straightened hair and skinny jeans The term "fashioncore" was then coined by From Autumn to Ashes, when they printed it on merchandise. It was subsequently used to ridicule the style by its critics. OC Weekly stated that "fashioncore" was a "subgenre of metalcore". Loudwire argued against the designation of "fashioncore" as an actual subgenre, instead saying "it was coined as an insult to hardcore kids who started caring more about how they dyed their hair than the actual music."

Convergence

Scene originated in the early-2000s across the United States from as the meeting point of these separate but intertwined style. The name began being used around 2002, through the term "scene queen", a derogatory term describing attractive, popular women perceived by older hardcore musicians as only being involved in hardcore for the subculture. The New Jersey scene was what ultimately brought the subculture to mainstream attention.

Mainstream success

Scene entered popular culture following the mainstream exposure of the emo subculture, indie pop, pop punk, and hip hop in the mid 2000s. The scene subculture is considered by some to have developed directly from the emo subculture and thus the two are often compared. During the mid 2000s, members of the British and American scene subculture took inspiration from the deathcore music scene. In a 2005 article by Phoenix New Times, writer Chelsea Mueller described the appearance of the band Job for a Cowboy (a band that was deathcore at the time) by writing that the band "may look like scenesters with shaggy emo haircuts and tight pants, and may mock metal greats, but this death-metal band is for real." Mueller described Job for a Cowboy as "five guys in girls' jeans and tight band tee shirts". Another early deathcore group popular among members of the scene subculture is Bring Me the Horizon.

In the following years, the spectrum of scene fashion broadened to include a number of sub-styles taking influence from a wide range of fashion styles. According to PopMatters writer Ethan Stewart, "the most renowned [sub-style of scene] was those who merged the subculture with brightly coloured party fashion", a style he attributed the beginnings of to Cobra Starship vocalist Gabe Saporta and his influence from rave and Harajuku street fashion. He also noted those who took influence from 1980s glam metal fashion, such as the members of Black Veil Brides, Escape the Fate and Falling in Reverse. He attributed the origin of this style to Blessed by a Broken Heart.

Members of the subculture quickly began using MySpace. As the popularity of MySpace grew, the website began to develop some of the earliest internet celebrities, referred to as "scene queens". Notable MySpace scene queens include Audrey Kitching, Jeffree Star and the members of the Millionaires.

The music festival Warped Tour became popular with members of the scene subculture during the 2000s. Artists associated with the subculture would often play at the festival. Bands influenced by crunkcore, electropop and electronic dance music gained popularity among scene kids during the mid to late 2000s, including Cobra Starship and 3OH!3. Blood on the Dance Floor became especially popular, after Jayy Von Monroe joined as lead singer in 2009.

During the late 2000s, similar subcultures emerged in Asia and Latin America, including the Shamate in China, the Floggers in Argentina, the Coloridos of Brazil, and the Pokemón in Chile. Like their American counterparts, these scene kids wore brightly colored clothing, androgynous big hair and eyeliner, and identified with the emo pop, indie rock, hip hop, and EDM scene.

Decline and revival

By around 2014, the subculture had seen a decline in popularity, while also being influential on the fashion and culture of Tumblr, a website which would eventually develop a number of its own scene queens, such as Halsey. Warped Tour had its last show in 2019 after running annually since 1995.

The late 2010s saw the growing popularity of musicians who had begun their careers as members of scene bands, most notably Lil Lotus, Blackbear, Post Malone, Mod Sun and Lil Aaron. Within this movement came the mainstream success of emo rap, itself influenced by scene.

Beginning in 2019, there were several movements promoting the return of the subculture, such as #20ninescene (2019) and the "Rawring 20s" (2020s). Websites like SpaceHey and FriendProject, which retain Myspace's early design, have gained popularity among teenagers, and social media influencers on Instagram and TikTok have begun adopting scene fashion. Around this time, the subculture was also influential on the development of the e-girls and e-boys subculture, and the development of hyperpop. Scene festivals also returned in 2022 with the When We Were Young festival.

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