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The Hub, Bronx

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Through Small business

The Hub, short for "the Hub of the Bronx," has also been called "the Broadway of the Bronx". It is the site of both maximum traffic and architectural density. In configuration, it resembles a miniature Times Square, a spatial "bow-tie" created by the geometry of the street intersections. It is a primary shopping district for Bronx residents, and many new hip hop trends can be found in the Hub long before they spread to the rest of New York City and the world.

The area is part of Bronx Community Board 1.

History

The Hub is the oldest major shopping locale in the Bronx. Between 1900 and 1930, the number of Bronx residents increased from 201,000 to 1,265,000. Inhabitants throughout the borough shopped in department stores and boutiques at 149th Street and 3rd Avenue, an area that came to be known in this time as "the Hub". In the 1930s the Hub had movie palaces and vaudeville theaters. These included the Bronx Opera House, which today operates as a boutique hotel, and the former Jackson Theatre.

A few decades after it became a national symbol of urban decay, the South Bronx is now home to several new construction projects that are rebuilding neighborhoods that have seen little new construction in half a century. On March 14, 2006, Mayor Michael Bloomberg and other elected officials took part in the symbolic groundbreaking ceremony for the new "Hub Retail and Office Center". After a year and a half of construction, the Hub Retail and Office Center opened in the middle of 2007. As a result, the Hub's district is extended to East 156th Street in Melrose.

Shopping traffic in the Hub is generated via foot, car, and public transportation. Sidewalks in the Hub are often crowded. Merchants hawk their wares by calling out to the crowd or passing out small handbills. Music stores offer a wide selection of hip-hop, reggae, gospel, and Latin music. Craft stores have knitting and sewing supplies. Local mom-and-pop stores compete with major retail chain stores.

A new complex with mixed-use office and retail space named the Triangle Plaza Hub opened in the summer of 2016.

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