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Google Wallet

Digital wallet platform by Google

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Through Google, Brand and Mobile app

History

The "Google Wallet" brand name was first used for the company's mobile payment system of the same name, which was introduced in 2011 before being merged with Android Pay into a new app called Google Pay in 2018. The old Wallet app, with its functionality reduced to a peer-to-peer payments service, was rebranded Google Pay Send before it was discontinued as well in 2020. In 2020, the Google Pay app underwent an extensive redesign based on Google's India-focused Tez app, expanding into an all-encompassing personal finance app. This replaced the Tez app on the Play Store, while the 2018 Google Pay app continued to co-exist as a separate, pre-installed app on Android smartphones.

Google Wallet (2011) launches

Google demonstrated the original version of the original Google Wallet app at a press conference on May 26, 2011. The first app was released in the US only on September 19, 2011. Initially, the app only supported Mastercard cards issued by Citibank.

On May 15, 2013, Google announced the integration of Google Wallet and Gmail, allowing users to send money through Gmail attachments. While Google Wallet was available only in the United States, the Gmail integration was made available in the U.S. and the United Kingdom.

In 2015, a physical Google Wallet card was launched as an optional addition to the app, which allowed users to make purchases at point-of-sale (in stores or online) drawing from funds in their Google Wallet account, attached debit card account, or bank account. The card could also be used to withdraw cash at ATMs with no Google-associated fee, and could be used like a debit card for virtually any purpose, including such things as renting a car. The Wallet Card was discontinued on June 30, 2016, and replaced with Android Pay.

Android Pay launches

Originally launched as Android Pay, the service was released at Google I/O 2015. Android Pay was a successor to and built on the base established by Google Wallet which was released in 2011. It also used technology from the carrier-backed Softcard—Google had acquired its intellectual property in February 2015. At launch, the service was compatible with 70% of Android devices and was accepted at over 700,000 merchants. The old Google Wallet still powered web-based Play Store purchases and some app-based peer-to-peer payments.

In 2016, Google began a public trial in Silicon Valley of a related mobile app called Hands Free. In this system, the customer does not need to present a phone or card. Instead, a customer announces that they wish to "pay with Google" and give their initials to the cashier, who verifies their identity with a photo previously uploaded to the system. The customer's phone will only authorize payment if its geographic location system indicates that it is near a participating store.

On September 18, 2017, Google launched a payments app in India known as Tez, utilizing the Unified Payments Interface (UPI). On August 28, 2018, Google rebranded Tez to Google Pay.

Android Pay and Google Wallet become Google Pay

On January 8, 2018, Google announced that Google Wallet would be merged into Android Pay, with the service as a whole rebranded as Google Pay. This merger extends the platform into web-based payments integrated into other Google and third-party services. It also took over the branding of Google Chrome's autofill feature. Google Pay adopts the features of both Android Pay and Google Wallet through its in-store, peer-to-peer, and online payments services.

The rebranding began to roll out as an update to the Android Pay app on February 20, 2018; the app was given an updated design and now displays a personalized list of nearby stores that support Google Pay. The rebranded service provided a new API that allows merchants to add the payment service to websites, apps, Stripe, Braintree, and Google Assistant. The service allows users to use the payment cards they have on file in their Google Account.

Google Pay becomes Google Wallet (2022)

In January 2022, Bloomberg News reported that the company was planning to transform Google Pay into a "comprehensive digital wallet", following the app's reported slow growth and the shutdown of Plex. In April, it was reported that Google was planning to revive the "Google Wallet" branding in a new app or interface, and integrated with Google Pay. Google officially announced Google Wallet on May 11, 2022, at the 2022 Google I/O keynote. The app began rolling out on Android smartphones on July 18, replacing the 2018 app and co-existing with the 2020 Google Pay app in the U.S. While the app name itself was changed from Google Pay to Google Wallet, the service name of actually paying for things online or in-store remains as "Google Pay."

International deployment

In its UK launch, Android Pay supported Mastercard, Visa, and debit cards from many of the UK's major financial institutions – including Bank of Scotland, First Direct, Halifax, HSBC, Lloyds Bank, M&S Bank, MBNA and Nationwide Building Society – "with new banks being added all the time", according to Google. NatWest, RBS and Ulster Bank launched on September 14, 2016. On September 8, 2016, it was reported that UK banks TSB and Santander would be participating in the following weeks. Android Pay was launched in Singapore on June 28, 2016 and in Australia on July 14, 2016.

Android Pay launched in Ireland on December 7, 2016, and was initially available to customers of AIB and KBC, having since been extended to Bank of Ireland and Ulster Bank. The service works with both credit and debit cards.

On December 21, 2018, Google Payment obtained an e-money license in Lithuania – the license will enable Google to process payments, issue e-money, and handle electronic money wallets in the EU.

On November 17, 2020, Google Pay was enabled by Mastercard in ten new European countries: Austria, Bulgaria, Estonia, Greece, Hungary, Latvia, Lithuania, Netherlands, Portugal, and Romania. Cardholders of participating Mastercard partner banks for these countries will be able to use the Google Pay service through their respective mobile banking apps.

On June 30, 2022, it was announced at the Google for Mexico event that payment method Google Pay & the Google Wallet app would soon be available in Mexico. Google Wallet was introduced in India on 8 May 2024, albeit it will function in tandem with Google Pay mobile app, the main payment solution in the market.

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