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IPhone XR

Smartphone by Apple

  • 5 min read
  • 3 chapters

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The XR shares key internal hardware with the XS but with features removed or downgraded to reduce the price. The XR features the same processor as the XS and XS Max, the Apple A12 Bionic chip built with a 7 nanometer process. Instead of the OLED screen on the XS, the XR has a 6.1-inch Liquid Retina LED-backlit LCD IPS panel display. According to Apple, the full charge of the XR battery lasts up to one-and-a-half hours longer than that of its direct predecessor, the iPhone 8 Plus.

The iPhone XR was available in six colors: black, white, blue, yellow, coral (a shade of pink and orange), and Product Red. It is the second iPhone to be released in white, yellow and blue, the first being the iPhone 5c in 2013. Internationally, the phone supports dual SIMs through a Nano-SIM and an eSIM. In mainland China, Hong Kong, and Macau, dual Nano-SIM (in a single tray) is offered instead. The iPhone XR was available in three storage capacities: 64 GB, 128 GB, and 256 GB. The 256 GB version was discontinued with the release of the iPhone 11 and 11 Pro; while the iPhone XS was discontinued and replaced by the iPhone 11 Pro, the iPhone XR continued on sale at a lower price point with the iPhone 11 succeeding as the "affordable flagship". The iPhone XR continued to be made available alongside the iPhone 12 for the following year. The iPhone XR was discontinued and removed from Apple's website after the announcement of the iPhone 13 on September 14, 2021.

The iPhone XR was Apple's best selling 2018 model. It also became the top-selling and the most popular smartphone globally in Q3 2019. As of September 2020, the iPhone XR has sold 77.4 million units worldwide, making it the eighth best-selling smartphone of all time.

History

The iPhone XR was announced by Phil Schiller on September 12, 2018, at the Steve Jobs Theater in the Apple Park campus, alongside the higher-priced iPhone XS and XS Max, where all three products were showcased to the public.

Apple's Managing Director of Greater China, Isabel Ge Mahe, noted that the launch of the iPhone XR had "been somewhat overshadowed" by competition from the Huawei Mate 20 Pro. By January 2019, poor iPhone XR sales led some Chinese retailers to slash prices.

In 2019, Apple started assembling the iPhone XR in India, with design being led by Jony Ive and Rayan Rechka.

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