Lably
Skip to content

Michelin Guide

Hotel and restaurant guide

  • 17 min read
  • 6 chapters

Related on Lably

Through Belgium, Translation and World War I

History

In 1900, there were fewer than 3,000 cars on the roads of France. To increase the demand for cars, and accordingly car tyres, car tyre manufacturers and brothers Édouard and André Michelin published a guide for French motorists, the Guide Michelin (Michelin Guide). Michelin distributed nearly 35,000 copies of this first, free edition. It provided information to motorists such as maps, tyre repair and replacement instructions, and listings of auto mechanics, hotels, and petrol stations throughout France.

The founders thought the Guide might encourage car owners to drive more, which would increase tyre wear and in turn boost replacement sales. In 1904, the brothers published a guide for Belgium; and then for Algeria and Tunisia (1907); the Alps and the Rhine (northern Italy, Switzerland, Bavaria, and the Netherlands) (1908); Germany, Spain, and Portugal (1910); the British Isles (1911); and "The Countries of the Sun" (Les Pays du Soleil) covering northern Africa, southern Italy, and Corsica (1911). In 1909, Michelin published an English-language translation of the guide to France.

During World War I, Michelin suspended publication of the Guide. After the war, revised editions of the guide continued to be given away until 1920. Then, when André Michelin visited a tyre merchant and noticed copies of the guide being used to prop up a workbench, he recalled the principle that "man only truly respects what he pays for". Michelin began to charge for the guide, 7 francs in 1922 (equivalent to €9 in 2025). Michelin also made several changes, such as listing restaurants by specific categories, adding hotel listings (initially only for Paris), and removing advertisements. Recognizing the growing popularity of the restaurant section, the brothers recruited a team of anonymous inspectors to visit and review restaurants. Following the usage in Murray's Handbooks for Travellers and the Baedeker Guides, Michelin's guide began to award stars for superior restaurants in 1926. Initially, Michelin awarded only one star to the best restaurants. In 1931, Michelin introduced a hierarchy of zero, one, two, and three stars for restaurants. In 1936, Michelin published the criteria for its restaurant rankings:

  • : "A very good restaurant in its category" (Une très bonne table dans sa catégorie)
  • : "Excellent cooking, worth a detour" (Table excellente, mérite un détour)
  • : "Exceptional cuisine, worth a special journey" (Une des meilleures tables, vaut le voyage).

In 1931, Michelin changed the color of the cover from blue to red, which has continued in all later editions. During World War II, Michelin again suspended publication. In 1944, at the Allied Forces' request, the 1939 guide to France was specially reprinted for military use; its maps were judged the best and most up-to-date available. Publication of the annual guide resumed on 16 May 1945, a week after Victory in Europe Day. In the early post-war years, the lingering effects of wartime shortages led Michelin to impose an upper limit of two stars in restaurant ratings; by 1950, the French edition listed 38 establishments judged to meet this standard. In 1954, the guide cost 750 francs (equivalent to €20 in 2025). The first Michelin Guide for Italy was published in 1956. It awarded no stars in the first edition. In 1974, the first guide to Britain since 1931 was published. Twenty-five stars were awarded.

In 2005, Michelin published its first American guide, covering 500 restaurants in the five boroughs of New York City and 50 hotels in Manhattan. In 2007, a Tokyo guide was launched. In the same year, the guide introduced a magazine, Étoile. In 2008, a Hong Kong and Macau volume was added. As of 2013, the guide was published in 14 editions covering 23 countries. In 2008, the German restaurateur Juliane Caspar was appointed the first woman and first non-French national editor-in-chief of the French edition of the guide. She had previously been responsible for the Michelin guides to Germany, Switzerland and Austria. The German newspaper Die Welt commented on the appointment, "In view of the fact German cuisine is regarded as a lethal weapon in most parts of France, this decision is like Mercedes announcing that its new director of product development is a Martian."

The Korea Tourism Organization commissioned Michelin to include South Korea in its 2016 edition at a cost of 3.2 billion won (over US$1 million); government officials were unhappy with the resulting inaccuracies, which included typographic errors, translation errors, and description errors regarding seating options. In 2017, the Tourism Authority of Thailand agreed to pay 144 million Thai baht (US$4.4 million) over five years for the inclusion of their country. In 2022, the guide expanded to Canada, with guides covering Toronto and Vancouver, in return for undisclosed payments from each city's local chapter of Destination Canada. The guide announced its first list of restaurants in the US state of Florida on 9 June 2022, after the state and city tourism boards in Miami, Orlando, and Tampa, agreed to collectively pay the company up to US$1.5 million. The guide awarded a single two-star ranking and fourteen one-star rankings, and 29 Bib Gourmands.

In late 2022, the guide expanded to Vietnam, Malaysia, Estonia, and the United Arab Emirates in return for undisclosed payments. In February 2023, Israel's Ministry of Tourism announced a bid to bring the Michelin Guide to their country for a payment of €1.5 million. Also in 2023, the guide expanded to several cities in Colorado (Aspen, Beaver Creek Resort, Boulder, Denver, Snowmass Village, and Vail) that paid between US$70,000 and US$100,000 on top of a state contribution; other cities (Aurora, Colorado Springs, Fort Collins, and Grand Junction) declined to participate. In September 2023 the Michelin Guide also expanded to Atlanta, in return for a payment of US$1 million over three years. In October 2023, the guide announced that it would start awarding stars to hotels (following the restaurant model).

In the early 2020s, Michelin began requiring certain countries which had previously received reviews to pay for continued coverage. Hungary, Slovenia, and the Czech Republic agreed to do so. In 2025, the guide planned to expand to the southeastern United States, called the American South edition, which includes Alabama, Louisiana, Mississippi, North Carolina, South Carolina, and Tennessee. The edition will include the Atlanta guide. A few months later, on 12 May 2025, Michelin announced plans to expand the guide to Boston and Philadelphia, with the restaurant selections to be revealed later in the year. The press release stated that these would be included in the "newly minted MICHELIN Guide Northeast Cities edition", which would also include the already-rated cities of Chicago, New York City, and Washington, D.C. Tourism board Meet Boston reportedly paid over $1 million for three years of coverage, sourced from hotel surcharges in Boston and neighbouring Cambridge, Massachusetts. Michelin planned expansion to the Philippines in 2026, covering the Greater Manila Area and Cebu.

Sign in to keep reading

5 more chapters are free with a Lably account.

More in Literature