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Vicente Fox

President of Mexico from 2000 to 2006

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  • 5 chapters

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Through Value-added tax

As president, Fox continued the neoliberal economic policies his predecessors from the PRI had adopted since the 1980s. The first half of his administration saw a further shift of the federal government to the right, strong relations with the United States and George W. Bush, unsuccessful attempts to introduce a value-added tax to medicines and build an airport in Texcoco, and a diplomatic conflict with Cuban leader Fidel Castro. The murder of human rights lawyer Digna Ochoa in 2001 called into question the Fox administration's commitment to breaking with the authoritarian past of the PRI era.

The second half of his administration was marked by his conflict with Andrés Manuel López Obrador, the mayor of Mexico City. The PAN and Fox administration unsuccessfully attempted to remove López Obrador from office and prevent him from participating in the 2006 presidential elections. The Fox administration also became embroiled with diplomatic conflicts with Venezuela and Bolivia after supporting the creation of the Free Trade Area of the Americas, which was opposed by those two countries. His last year in office oversaw the controversial 2006 elections, where PAN candidate Felipe Calderón was declared winner by a narrow margin over López Obrador, who claimed the elections had been fraudulent and refused to recognize the results, calling for protests across the country. In the same year, there was civil unrest in Oaxaca, where a teacher's strike culminated into protests and violent clashes asking for the resignation of governor Ulises Ruiz Ortiz, and in the State of Mexico during the San Salvador Atenco riots, where the state and federal governments were later found guilty by the Inter-American Court of Human Rights of human rights violations during the violent repression. On the other hand, Fox was credited with maintaining economic growth and reducing the poverty rate from 43.7% in 2000 to 35.6% in 2006.

After his presidency, Fox returned to his home state of Guanajuato. He has been involved in public speaking and the development of the Vicente Fox Center of Studies, Library and Museum. He is currently the co-president of the Centrist Democrat International, an international organization of centre-right political parties. Fox was expelled from the PAN in 2013, after having endorsed the PRI presidential candidate, Enrique Peña Nieto, in the 2012 elections. In the 2018 election, Fox endorsed the PRI candidate, José Antonio Meade.

Early years

Vicente Fox Quesada was born on 2 July 1942 in Mexico City, the second of nine children. His father, José Luis Fox Pont, was a native-born Mexican of German-American descent. His mother, Mercedes Quesada Etxaide, was a Spanish Basque immigrant from San Sebastián, Gipuzkoa. Fox's family name was originally Fuchs, but was anglicized to "Fox" at some point. His paternal grandfather, Joseph Louis Fuchs, was born in Cincinnati in 1865, attended Woodward High School and moved to Mexico at age 32.

Fox spent his childhood and adolescence at the family ranch in San Francisco del Rincón in Guanajuato. He spent a year at Campion High School in Prairie du Chien, Wisconsin where he learned English. Upon reaching college age, Fox moved to Mexico City to attend the Universidad Iberoamericana and received a bachelor's degree in business administration in 1964. Then in 1974, Fox received a certificate in management skills from Harvard Business School.

Business career

In 1964, Fox was hired by the Coca-Cola Company as a route supervisor and drove a delivery truck. After nine years, he had risen to the top, serving as the President and Chief Executive of Coca-Cola Mexico; after six years in this role, he was invited to lead all of Coca-Cola's operations in Latin America, but Fox declined and later resigned from Coca-Cola in 1979. It was during the Fox's leadership of Coca-Cola Mexico that Coke became Mexico's top-selling soft drink, increasing Coca-Cola's sales by almost 50%.

After retiring from Coca-Cola, Fox began to participate in various public activities in Guanajuato, where he created the "Patronato de la Casa Cuna Amigo Daniel", an orphanage. He was also the president of the Patronato Loyola, a sponsor of the León campus of the Universidad Iberoamericana and of the Lux Institute.

Family life

In 1969, Fox married Lilian de la Concha, a receptionist at Coca-Cola. They had four children, Ana Cristina, Vicente, Paulina and Rodrigo. In 1990, after 20 years of marriage, Lilian filed for and was granted a divorce.

Fox remarried on 2 July 2001, while serving as President of Mexico, to Marta María Sahagún Jiménez (until then his spokesperson). The wedding date was the first anniversary of his presidential election and his 59th birthday. For both Fox and Sahagún Jiménez, it was their second marriage.

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