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Combination meal

Type of meal that typically includes food items and a beverage

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Overview

Fast food combination meals typically include a main item (called entrée in American English, but not usually in French) such as a hamburger, a side dish such as fries, and a beverage such as a soft drink. Other types of restaurants, such as fast-casual restaurants also offer combination meals.

Combination meals may be priced lower compared to ordering the same items separately, and this lower pricing may serve to entice consumers that are budget-minded. A 2010 study published in the Journal of Public Policy & Marketing found that some consumers may order a combination meal even if no price discount is applied compared to the price of ordering items separately. The study found that this behavior is based upon consumers perceiving an inherent value in combination meals, and also suggested that the ease and convenience of ordering, such as ordering a meal by number, plays a role compared to ordering items separately. This study also found that the presence of combination meals encourages consumers to increase meal portion size by supersizing their meals.

A combination meal can also comprise a meal in which separate dishes are selected by consumers from an entire menu, and can include à la carte selections that are combined on a plate. A fast food combination meal can contain over 1,300 calories (5,400 kJ). Fast food restaurants sometimes offer a means to order larger portions of food within the format of the combination meal, such as supersizing.

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