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2022–2026 video game industry layoffs

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Through COVID-19 pandemic, Outsourcing and Bloomberg News

From 2023, North America and Europe were severely affected, particularly California which accounted for 50% of all layoffs. By 2025, approximately 26% of European game developers had been laid off at least once over the period, and salaries fell in a number of roles due to high competition. Unity programmers in particular saw their salaries fall by an estimated 50%. Over 30 video game development studios laid off their entire staff and shut down. Some of the most notable company closures include: Monolith Productions, Bluepoint Games, Arkane Austin, Sanzaru Games, The Initiative, Ready at Dawn, Luminous Productions, Volition, London Studio, Pixelopus, Riot Forge, Armature Studio, Twisted Pixel Games, and others.

These layoffs had reverberating effects on both established and emerging games companies, impacting employees, projects, and the overall landscape of the games industry. Major job cuts took place at Embracer Group, Unity Technologies, Microsoft Gaming, Electronic Arts, Sony Interactive Entertainment, Epic Games, Take-Two Interactive, Ubisoft, Sega, and Riot Games. The layoffs caused several video games to be canceled, video game studios to be shut down or divested from their parent company, and thousands of employees to lose their jobs.

The COVID-19 pandemic led to an increase in interest in gaming globally, and was a period of dramatic expansion in the industry, with many mergers and acquisitions conducted. In many cases companies over-expanded, as this rapid COVID-era growth was unsustainable. The industry began to slow in 2022, and amid spiralling costs and a shift in consumer habits, layoffs began. These were primarily limited to China and Russia to begin with, with the Chinese industry adversely affected by a licensing freeze and the Russian industry by the Russian invasion of Ukraine respectively.

According to a report by DDM Games, the industry is currently in a "reset phase." Companies are restructuring their operations through closures, layoffs, and divestitures. The pandemic-induced growth surge has subsided, leading to a need for recalibration. AI is a concern for many developers also, though there is no indication that layoffs have been driven directly by its adoption. It may however have impacted illustrators and other professions particularly exposed to automation. In an interview with Edge magazine, Epic Games CEO Tim Sweeney discussed the current state of the video game industry. He described the downturn as the worst the industry has experienced since the 1983 video game crash. Sweeney also warned that shortages of computer components, driven in part by demand from artificial intelligence and data centers, could increase costs and create further problems for the industry. FunPlus CBO Chris Petrovic expects the industry to return to growth in 2026, with that growth primarily originating in developing regions like China, Turkey and Vietnam.

Causes

The layoffs were not a singular event but rather the culmination of several converging factors. The COVID-19 pandemic unexpectedly fueled a surge in video game demand. This led companies to make ambitious investments in acquisitions, mergers, and staff expansion, anticipating sustained growth. However, as the world reopened and the market returned to pre-pandemic trends, the rapid growth proved unsustainable, and companies found themselves with bloated operational costs, necessitating cutbacks.

Rising development costs

The cost of developing AAA games has steadily climbed in recent years due to several factors. The increasing complexity of game design, the adoption of advanced technologies to create "visually stunning" experiences, and rising player expectations for expansive and cinematic content all contributed to this cost inflation. This put immense pressure on company budgets. The global economic slowdown in 2024, coupled with rising interest rates, made it more challenging for companies to secure funding. This limited their ability to invest in new projects and maintain existing ones, further contributing to the need for workforce reductions.

According to a report cited by the Competition and Markets Authority (CMA), development budgets for AAA video games have surged in recent years. While AAA releases previously had budgets ranging from $50–150 million, games set for release in 2024 or 2025 are now seeing budgets of $200 million and higher. Some franchises, like Call of Duty and Grand Theft Auto, have budgets exceeding $250 million and $300 million, respectively. Additionally, according to the CMA, one major publisher mentioned that a single AAA game could have development costs between $90–180 million and marketing budgets ranging from $50–150 million. For certain franchises, such as one cited by the CMA, combined development and marketing costs reached $660 million and almost $550 million, respectively. Activision noted the increasing need for multiple studios to meet the demands of annual Call of Duty releases, leading to greater reliance on outsourcing. According to Bloomberg, video game executives anticipate a trend towards big-budget games that take fewer risks and rely on well-established intellectual properties (IP), especially as game development costs continue to rise. Martin Sibille, Vice President at Tencent Games and a former EA executive, highlighted the increasing difficulty in taking risks within the industry.

Rising development costs have prompted video game publishers to either cancel or delay their games and lay off development teams. The Embracer Group notably announced the cancellation of 29 titles. Microsoft Gaming canceled Odyssey, a game Blizzard Entertainment had worked on for over 6 years and laid off some of the same staff who had worked on Odyssey. Sony canceled a live service game from Naughty Dog and London Studio, resulting in layoffs at both studios. Electronic Arts canceled an untitled Star Wars game by Respawn Entertainment, indicating a shift in focus away from licensed titles towards live service games and original IP. Ubisoft canceled three previously unannounced games in January 2023, citing dismal financial results from the previous quarter.

Some of the newly founded AAA game development studios, such as Ridgeline Games and Deviation Games, closed down before even releasing their first video game. Ridgeline Games, founded in 2021, shut down just three years later in 2024. It was previously led by game director Marcus Lehto, who made a decision to leave Ridgeline Games. EA laid off the entire team on February 29, 2024. Deviation Games shut down on March 1, 2024, just four years after its establishment in 2020. The studio co-founder, Jason Blundell, left the company in 2022, and the studio canceled its new AAA live service game in 2023. Less than two years after the studio was opened, Prytania Media closed Crop Circle Games, citing "changing consumer tastes" and "economic conditions changing due to the pandemic." Smilegate Barcelona, the studio established in 2020 to develop an open-world AAA console title, shut down just 4 years after its establishment.

Longer production cycles and higher wages

Rising development costs and longer production cycles have contributed to layoffs across the video game industry. Large-scale games often require several years of development and larger teams, increasing labor and operating expenses. Industry analysts have noted that developers in North America and Western Europe face higher salary and production costs than studios in regions such as China, South Korea, Eastern Europe, and Southeast Asia. As a result, some publishers have shifted development work to lower-cost regions or increased outsourcing efforts. The longer time required to develop major titles has also delayed revenue generation, leading some companies to reduce staffing levels, cancel projects, or restructure operations to control costs and remain competitive in the global market.

Consumer shift

The escalating expenses associated with video game development have prompted major gaming companies like Sony and Warner Bros. Games to pivot towards creating mobile and live service games. Layoffs and studio closures have also impacted successful live service game companies, such as Epic Games and Bungie. Several live service games launched in 2023 shut down within months, affecting developers and publishers alike. These games, which employ a substantial portion of the industry workforce and generate significant profits, have faced challenges including rising development costs, user fatigue with monetization, and revenue declines post-COVID-19. Additionally, trends like battle royale games are maturing, and expanding franchises to mobile platforms does not always yield expected returns. Sony's entry into live service gaming has encountered significant challenges and delays, resulting in the postponement of several major live service titles.

Although live service initiatives are becoming more popular, 68% of producers say their pipelines cannot support these kinds of projects. Furthermore, 53% of major studios expect difficulties in handling their technical debt. 88% of developers questioned said they are looking into integrating new tools into their workflows due to the steep rise in game production expenses and complexity. The market is nearing saturation, leading to increased competition for player time and higher user acquisition costs.

Post-pandemic response slowdown

The first few months of the COVID-19 pandemic brought about a sharp increase in revenue for the gaming sector worldwide as people looked for indoor entertainment. According to IDC, in 2020, revenue from mobile games climbed by 32.8% to $99.9 billion, while expenditure on digital PC and Mac games increased by 7.4% to $35.6 billion. The amount spent on home console games increased significantly as well, reaching $42.9 billion, up 33.9%.

In the ensuing years, this growing pattern abruptly stopped. Revenue growth from mobile gaming fell by 15% in 2021, and then fell even further in 2022 and 2023, to -3.3% and -3.1%, respectively. Sales of PC and Mac games saw a brief rise of 8.7% in 2021, a drop of 1.4% in 2022, and a rebound of 2.1% in 2023. Similarly, after a surge in 2020, console game spending plateaued in 2021 with growth at 0.7%, followed by a decline of 3.4% in 2022, before returning to growth at 5.9% in 2023.

A new fad in the video game industry, metaverse, once led many investors and companies to believe that it was the future of the gaming industry. Companies like Meta and Microsoft have made significant investments in this space. The Metaverse has encountered challenges impacting investor expectations. Meta reported significant operational losses of $13.72 billion in its Metaverse division in 2021, raising concerns among investors. Meta's acknowledgment that full realization of Metaverse products may take another 10 to 15 years tests investor patience with its long-term horizon. Inflation and economic uncertainties have affected consumer behavior, delaying the adoption of Metaverse-related technologies like headsets. Meta revised its monthly active user targets downward from 500,000 by the end of 2022 to 280,000, disappointing investors with lower-than-expected engagement.

Mergers and acquisitions

One of the primary reasons for layoffs in the video game industry is mergers and acquisitions. Video game companies believed that the significant growth witnessed during the pandemic would continue afterward, leading many firms to explore mergers and acquisitions. Between 2020 and 2024, 16 out of the 22 most expensive video game acquisitions in video game history occurred, with major players such as Microsoft, Sony, Embracer Group, Tencent, Take-Two Interactive, and Electronic Arts each making at least one acquisition.

After several acquisitions, Embracer Group announced that they will undergo a significant restructuring of the company, including the closure of studios, layoffs of employees, and cancellation of dozens of video game projects. Embracer Group faced a setback when a $2 billion deal with an anonymous partner fell through, later revealed to be Savvy Games Group. Savvy, owned by Saudi Arabia's sovereign wealth Public Investment Fund, had already invested $1 billion in Embracer. Following the deal's collapse, Embracer announced a restructuring, including shutting down or selling studios and pausing game development. The reasons behind the deal's collapse remain undisclosed, but it was intended to establish Savvy as a major player in the gaming industry. Embracer CEO Lars Wingefors had previously faced criticism for accepting investment from Savvy due to concerns about human rights violations by the Saudi government. After several restructuring programs, Embracer Group reduced its headcount by 7,761, closed or divested 44 internal and external studios, and decreased the number of game projects by 80.

Several studios and publishers under Embracer Group, Sega and Microsoft Gaming have either opted to spin off from their parent companies or have been compelled to be sold off, resulting in mass layoffs. On February 29, 2024, Microsoft Gaming studio Toys for Bob revealed their decision to spin off from Activision and operate as an independent studio, while expressing openness to collaborating with both Activision and Microsoft on future projects. Embracer Group announced plans to divest Saber Interactive to a private firm for $500 million. On March 28, 2024, Take-Two Interactive announced its intent to acquire Gearbox Software from Embracer Group for $460 million. On the same day, Relic Entertainment was sold by Sega to an unspecified investor, and Thunderful Group sold Headup Games to Microcuts Holding. Headup Games was initially acquired by Thunderful for €11 million in 2021.

Russian invasion of Ukraine

In February 2022 the Russian invasion of Ukraine caused an exodus of Russian studios and developers, many of which became established in Cyprus. By April, 42% of Russian developers had either already left the country or made plans to leave in the next few months. Russian developers outside the country have reported difficulty in getting projects funded by publishers, as trust is low. The online games market in Russia suffered an 80% decline that year, and the market collapsed in both Russia and Belarus. Many western video game companies ceased operating in Russia, and all major Russian video game trade shows- many of which had not been held since 2019 due to the pandemic- were discontinued. This included IgroMir and Comic-Con Russia as well as several e-sports events. Riot Games technical artist Farhan Noor hosts a website which provides tracking data for the layoffs, and this uses 2022 as the starting year for the period and includes the immediate aftermath of the invasion.

Vladimir Putin made a series of edicts over the following two years with the aim of revitalising the Russian games industry; these were ridiculed by outside observers as ineffective and impossible to fulfill. Putin effectively legalized piracy, and ordered the creation of a "Russian Electronic Arts" and a game engine to compete with Unreal. In 2023 he also ordered the creation of a game console on par with the PlayStation 5 and Xbox in only three months. Kommersant reported that such a project would take a decade, and others have noted that restrictions on importing chips to Russia would make that even more challenging. Techdirt questioned how well Putin understands the game industry given that he was 71 years old at the time of the console order.

Game development has continued within some Ukrainian studios during the war, though blackouts have of course disrupted operations. Nordcurrent's Dnipro office has continued development even after a bomb detonated fifty meters from the building and shattered the windows. Aurum Dust is a studio composed of a mixture of Ukrainians and Russians who are against the war, and has continued working together despite the fighting.

Chinese game licensing freeze

Beginning in August 2021, the Chinese government enacted a freeze on video game approvals. This was part of a crackdown on the industry, which the government termed "moral opium", and was accompanied by new restrictions on games for under 18s. The freeze was lifted in April 2022, but in the interim was significantly costly to the Chinese industry, affecting companies such as Tencent and NetEase. The freeze led to major layoffs and closures in China over the course of early 2022.

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