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Strawberry cultivation in California

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Through Productivity, Intensive farming and Organic farming

Production has risen steadily from 2005 when 34,300 acres (13,900 ha) were harvested through 2017 when 38,200 acres (15,500 ha) were harvested. The 2005 season's harvest sold for $1,122,834,000. The 2017 harvest sold for $3,100,215,000. As of 2023, there were 9,000 acres of certified organic strawberry grown in California, and 573 organic strawberry growers.

The California Strawberry Commission is a commodity group that advocates for strawberry growers. The CSC provides information for both growers and consumers. Some towns have annual strawberry festivals, see Strawberry festival § United States. The Driscoll's company began with strawberries here and still grows and sells here; they have since expanded to other states, countries, and types of berries.

Economics and labor

Productivity routinely averages 76,500 pounds per acre (85.7 t/ha; 38.3 short ton/acre). In 2017 that resulted in a total of 1,461.2 thousand short tons (1,325.6 thousand metric tons) worth $3,100,215,000.

In 2017, growers received $1.23 per pound ($2.7/kg), which was 1.126x the average value/weight for fruits, and compared to $1.40 per pound ($3.1/kg) for Florida growers. 269.6 million pounds (122,300 metric tons; 134,800 short tons) were harvested, facing Mexican imports of 364.6 million pounds (165,400 metric tons; 182,300 short tons). Growers paid $12.60/hour on average to farmworkers. In 2005 Santa Maria was far below Oxnard and Salinas–Watsonville. By 2019 however Santa Maria had become the highest producing area in the state for both conventional and organic. In 2021 36,500 acres (14,800 ha; 148 km2) were harvested, almost all from the same three longstanding areas, Oxnard, Santa Maria, and Salinas–Watsonville. This requires 1.5 workers per acre (3.7/ha) totalling 50–60,000 in the summer peak.

Even when immigration was unrestricted, strawberry growers felt in 2017 that labor supply was still too tight. Just before the 2018 deportations began, in 2017 strawberry pickers earned ~$150/day or ~$18.75/hour.

The right personal protective equipment is required for fumigant applicators and those working nearby. Practices and training and provided by the state Department of Pesticide Regulation.

The California Strawberry Scholarship Program is operated by the California Strawberry Growers' Fund. As of 2022 it has awarded over $2 million for the schooling of strawberry pickers' children. The California Table Grape Growers have a similar program.

The Borello 1988 decision classifies strawberry sharecroppers as independent contractors.

Billikopf has repeatedly (Billikopf 1999, Billikopf 2001) found that improved working conditions improve worker productivity of strawberry pickers.

Plasticulture, particularly polyethylene mulch, has been used extensively by California strawberry growers since the early 1970s. Polyethylene mulch use can contribute to plastic pollution. Even best-practice removal of this plastic has been shown to result in macro and microplastic soil contamination in California strawberry fields.

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